Reinterpreted in Korea's own colors, new visuals and fresh sensations
The brand 'Kyeongmee Chung', and the characteristics of Kyeongmee Chung herself, are a harmonious combination of the fundamental emotion of Korea and the style learned from France in which she has spent a long time. As a designer, she has absorbed both cultures and has lived a professional life in France for many years. In 2016, she began presenting her unique works under her own label.
She adds a sense and style unique to France while maintaining the pure style of Korean crafts, making modern interpretations. All the geometric patterns of her hand-made bags, pillows, cushions, quilts, etc., are harmonized with various colors. Korean craftsmanship and color meet her senses and are made practical and natural for daily life in East and West.
The encounter between the silk of Hanbok and the wool of France is possible through the delicate arrangements of Kyeongmee Chung. She hopes that her handicrafts, which show the beauty of fresh colors in real life and at the same time perform their functions perfectly, will continue to enrich our lives.
Kyeongmee Chung was born in Seoul in 1964. She graduated from the College of Fine Arts at Seoul National University, majoring in Western Painting. She moved to France where she entered the École Nationale Supérieure des Arts Décoratifs. She lived in Paris and worked as a brand identity designer, making progress with Cartier, Hermes and other luxury brands in the graphic design and art direction field.
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